Advertising and Marketing Associate Professionals
What they do most days?
Briefs advertising team on client requirements, monitors the progress of advertising campaigns and liaises with client on potential modifications.
Develops digital marketing strategies, such as the use of social media, to promote products, brands or services and presents options to the client.
Through market research, discusses possible changes that need to be made in terms of design, price, packaging, promotion etc.
Collates and interprets findings of market research and presents results to clients.
Discusses business methods, products or services and targets customer group with employer or client to identify marketing requirements.
Hard Skills
Hard skills are specific, learnable, measurable, often industry or occupation-specific abilities related to a position.
Skills are ranked based on the number of job adverts that list them as required skills.
Soft Skills
Soft skills can be self-taught and usually do not necessitate a certain completed level of education.
Skills are ranked based on the number of job adverts that list them as required skills.